About v2 - Tabi Connect

Every channel your freight comes through. One system.

Rating engines

DAT, Greenscreens, Truckstop, C4, and others. The market data sources brokers price against every day.

Email & communication

Outlook, Gmail, Front, Slack, Teams, where freight quotes actually move inside a brokerage.

Broker TMS platforms

McLeod, TMW, Revenova, and others. Tabi writes back to your TMS, so your system of record stays intact.

Shipper TMS & bid boards

88+ platforms via API and RPA, including e2open, Blue Yonder, Walmart, Navisphere, and more. See all integrations

Two operators who spent their careers inside freight pricing:

Years spent close to the problem gave them a clear view of what brokers actually needed.

Joel McGinley

Cofounder, Chief Strategy Officer

Helped build DAT RateView & Truckstop's RateMate. Much of the industry still prices against them today.

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Joel has worked in transportation and pricing technology since the early 1980s. He built Transportation Carrier Services into the largest service bureau in the western U.S. and sold it to DAT, where he ran new product development and later helped create DAT RateView and, at Truckstop.com, RateMate, rate benchmarks much of the brokerage industry still prices against today.

In the decades since, through roles at Truckstop.com and his own firm TranStrategy Partners, he has advised transportation companies on how to scale profitably. Few people have spent as long thinking about how freight gets priced.

Cocreator, DAT RateView Former DAT, New Product Development Truckstop.com TranStrategy Partners 40+ years in freight pricing

Ricky Gonzalez

Cofounder, Chief Executive Officer

Built & sold his own brokerage, cofounded Hubtek, then spun off Tabi in 2023.

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Ricky brings more than 20 years in transportation and logistics, and an obsession with two things in particular: freight pricing and automation. Pricing was his early edge. Knowing how to price freight is what grew his own brokerage, which he later sold. Along the way he built and operated ventures across trucking, import and export, and fulfillment. He was prototyping pricing automations with AI years before it became standard in the industry.

In 2018 he cofounded Hubtek and scaled it into an automation and workforce partner for hundreds of brokerages and carriers, learning firsthand where brokers lose time and margin in the daily grind of quoting and operations. In 2023 he led the spinoff of Tabi Connect to turn that operating knowledge into software.

Founded & sold a freight brokerage Cofounder, Hubtek 20+ years in freight pricing AI pricing automation pioneer

Pricing is the decision that moves margin most. It was the least supported.

For most brokers, pricing still lives in spreadsheets, inboxes & gut feel. Tabi automates quoting across every channel so pricing teams can protect margin & win more freight.

Pricing stopped being the bottleneck and became the advantage.

What brokers tell us, handling more than half their freight quote volume through Tabi

Freight quote automation,
built by brokers.

Every channel your freight comes through. One system.

Two operators who spent their careers inside freight pricing:

Pricing is the decision that moves margin most. It was the least supported.

One centralized pricing system, built by brokers, for brokers. See it live

Freight quote automation,built by brokers.

Every channel your freight comes through. One system.

Two operators who spent their careers inside freight pricing:

Pricing is the decision that moves margin most. It was the least supported.

One centralized pricing system, built by brokers, for brokers. See it live

See how much time and revenue your team could recover by automating manual quoting.

Freight quote automation,
built by brokers.